The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members!

The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 521 boy group members, using big data collected from January 14 to February 15.

BTS’s Jimin and V both maintained their spots at the top of the rankings this month, taking No. 1 and No. 2 on the list respectively for the second consecutive month. Jimin scored a total brand reputation index of 13,064,314 for February, while V’s brand reputation index came out to 10,212,471 for the month.

High-ranking phrases in Jimin’s keyword analysis included “Grammy,” “chocolate,” and “Promise,” while his highest-ranking related terms included “cute,” “sexy,” and “cool.” The idol’s positivity-negativity analysis also revealed a score of 85.09 percent positive reactions.

ASTRO’s Cha Eun Woo rose to third place on this month’s list with a brand reputation index of 7,290,595 for February.

Check out the top 30 for this month below!

  1. BTS’s Jimin
  2. BTS’s V
  3. ASTRO’s Cha Eun Woo
  4. BTS’s Jungkook
  5. BTS’s Jin
  6. BIGBANG’s Seungri
  7. BTS’ Suga
  8. BTS’s RM
  9. TVXQ’s Yunho
  10. BTS’s J-Hope
  11. SEVENTEEN’s Mingyu
  12. SF9’s Chani
  13. BTOB’s Minhyuk
  14. SHINee’s Taemin
  15. EXO’s Xiumin
  16. SEVENTEEN’s Jun
  17. ASTRO’s Moonbin
  18. SEVENTEEN’s Jeonghan
  19. ASTRO’s Sanha
  20. SEVENTEEN’s Seungkwan
  21. ASTRO’s JinJin
  22. ASTRO’s MJ
  23. TVXQ’s Changmin
  24. SEVENTEEN’s Woozi
  25. EXO’s Kai
  26. SEVENTEEN’s Wonwoo
  27. EXO’s Chanyeol
  28. ASTRO’s Rocky
  29. SEVENTEEN’s Hoshi
  30. B1A4’s Jinyoung

Source (1)