Are you ready for a new variety program about fashion?

On October 16, a press conference for new survival variety program “Fashion King Korea” was held at Prism Tower in Sangam-dong, Seoul. It’s a show where each of the eight celebrities will team up with a fashion expert to execute a fashion item from idea conception, design to production and battle it out with the other teams to advance K-Fashion on a global scale.

The eight celebrities: Girls’ Generation’s Tiffany, Sistar’s Bora, TV personalities Kim Na Young and Boom, singer Yoo Gun, actor Lee Ji Hoon, visual artist Choo Mi Rim, craftsman Lim Dong Wook.

The eight designers: Park Yoon Jung, Lee Joo Young, Jung Doo Young, Ji Il Geun, Lee Ji Eun, Jang Hyung Chul, Lam Yoon Jae, Kim Hong Bum.