Song Hye Kyo Becomes Luxury Brand Fendi’s First Ever Female Actress Ambassador
Song Hye Kyo has become luxury brand Fendi‘s first ever actress and female ambassador, showcasing her partnership in Harper’s Bazaar‘s March issue.
According to Fendi, Song Hye Kyo was the perfect fit to become the luxury brand’s first Korean actress ambassador.
Song Hye Kyo is an icon of this era of soft yet tough, showcasing an overflowing confidence and beauty, and she meshes well with the values Fendi is pursuing.
Song Hye Kyo also commented on being able to work with Fendi.
I am very happy to become a member of the Fendi family and represent the brand. I am looking forward to the journey together with the brand in the future.
— Song Hye Kyo
In the official images released by Fendi and Harper’s Bazaar for their March issue, Song Hye Kyo can be seen wearing Fendi’s white linen dress and a floral print trench coat, the signature look for Fendi’s 2021 Spring-Summer collection. She also added the brand’s signature Peekaboo ISeeU Medium bags to accentuate her look.
Currently, Song Hye Kyo is filming for her upcoming drama The Glory, which reunites her with Descendants of the Sun writer Kim Eun Sook.